Americ The Country With A Blended Culture - 1320 Words

America: The Country with a â€Å"Blended† Culture People are judge-mental about everything these days; they tend not to let anything pass them by because they feel as if they will miss something important that is going on around them. Someone may not call this being judge-mental, but rather observing and analyzing. Anyone can interpret this how they want, the bottom line is people are paying attention to the way others around them dress, act, eat, speak, worship and how they live their daily lives overall. Most people would define this as describing someone’s culture. According to Cristina De Rossi, an anthropologist at Barnet and Southgate College in London, â€Å"Culture encompasses religion, food, what we wear, how we wear it, our language, marriage, music, what we believe is right or wrong, how we sit at the table, how we great visitors, how we behave with loved ones, and a million other things† (â€Å"American Culture†). With that being said, America does not really have its own culture, but rather a culture that is made up of many cultures due to the fact that many immigrants migrate in and bring their own types of food, religion, languages and customs, which ultimately contributes to America’s â€Å"blended† culture (â€Å"What is Culture?†). Traveling across America, someone would come across greater options of food than they would traveling across any other country. The reason being is there are many immigrants who live here permanently and bring certain recipes from their countries

A Game of Thrones Chapter Nine Free Essays

Tyrion Somewhere in the great stone maze of Winterfell, a wolf howled. The sound hung over the castle like a flag of mourning. Tyrion Lannister looked up from his books and shivered, though the library was snug and warm. We will write a custom essay sample on A Game of Thrones Chapter Nine or any similar topic only for you Order Now Something about the howling of a wolf took a man right out of his here and now and left him in a dark forest of the mind, running naked before the pack. When the direwolf howled again, Tyrion shut the heavy leatherbound cover on the book he was reading, a hundred-year-old discourse on the changing of the seasons by a long-dead maester. He covered a yawn with the back of his hand. His reading lamp was flickering, its oil all but gone, as dawn light leaked through the high windows. He had been at it all night, but that was nothing new. Tyrion Lannister was not much a one for sleeping. His legs were stiff and sore as he eased down off the bench. He massaged some life back into them and limped heavily to the table where the septon was snoring softly, his head pillowed on an open book in front of him. Tyrion glanced at the title. A life of the Grand Maester Aethelmure, no wonder. â€Å"Chayle,† he said softly. The young man jerked up, blinking, confused, the crystal of his order swinging wildly on its silver chain. â€Å"I’m off to break my fast. See that you return the books to the shelves. Be gentle with the Valyrian scrolls, the parchment is very dry. Ayrmidon’s Engines of War is quite rare, and yours is the only complete copy I’ve ever seen.† Chayle gaped at him, still half-asleep. Patiently, Tyrion repeated his instructions, then clapped the septon on the shoulder and left him to his tasks. Outside, Tyrion swallowed a lungful of the cold morning air and began his laborious descent of the steep stone steps that corkscrewed around the exterior of the library tower. It was slow going; the steps were cut high and narrow, while his legs were short and twisted. The rising sun had not yet cleared the walls of Winterfell, but the men were already hard at it in the yard below. Sandor Clegane’s rasping voice drifted up to him. â€Å"The boy is a long time dying. I wish he would be quicker about it.† Tyrion glanced down and saw the Hound standing with young Joffrey as squires swarmed around them. â€Å"At least he dies quietly,† the prince replied. â€Å"It’s the wolf that makes the noise. I could scarce sleep last night.† Clegane cast a long shadow across the hard-packed earth as his squire lowered the black helm over his head. â€Å"I could silence the creature, if it please you,† he said through his open visor. His boy placed a longsword in his hand. He tested the weight of it, slicing at the cold morning air. Behind him, the yard rang to the clangor of steel on steel. The notion seemed to delight the prince. â€Å"Send a dog to kill a dog!† he exclaimed. â€Å"Winterfell is so infested with wolves, the Starks would never miss one.† Tyrion hopped off the last step onto the yard. â€Å"I beg to differ, nephew,† he said. â€Å"The Starks can count past six. Unlike some princes I might name.† Joffrey had the grace at least to blush. â€Å"A voice from nowhere,† Sandor said. He peered through his helm, looking this way and that. â€Å"Spirits of the air!† The prince laughed, as he always laughed when his bodyguard did this mummer’s farce. Tyrion was used to it. â€Å"Down here.† The tall man peered down at the ground, and pretended to notice him. â€Å"The little lord Tyrion,† he said. â€Å"My pardons. I did not see you standing there.† â€Å"I am in no mood for your insolence today.† Tyrion turned to his nephew. â€Å"Joffrey, it is past time you called on Lord Eddard and his lady, to offer them your comfort.† Joffrey looked as petulant as only a boy prince can look. â€Å"What good will my comfort do them?† â€Å"None,† Tyrion said. â€Å"Yet it is expected of you. Your absence has been noted.† â€Å"The Stark boy is nothing to me,† Joffrey said. â€Å"I cannot abide the wailing of women.† Tyrion Lannister reached up and slapped his nephew hard across the face. The boy’s cheek began to redden. â€Å"One word,† Tyrion said, â€Å"and I will hit you again.† â€Å"I’m going to tell Mother!† Joffrey exclaimed. Tyrion hit him again. Now both cheeks flamed. â€Å"You tell your mother,† Tyrion told him. â€Å"But first you get yourself to Lord and Lady Stark, and you fall to your knees in front of them, and you tell them how very sorry you are, and that you are at their service if there is the slightest thing you can do for them or theirs in this desperate hour, and that all your prayers go with them. Do you understand? Do you?† The boy looked as though he was going to cry. Instead, he managed a weak nod. Then he turned and fled headlong from the yard, holding his cheek. Tyrion watched him run. A shadow fell across his face. He turned to find Clegane looming overhead like a cliff. His soot-dark armor seemed to blot out the sun. He had lowered the visor on his helm. It was fashioned in the likeness of a snarling black hound, fearsome to behold, but Tyrion had always thought it a great improvement over Clegane’s hideously burned face. â€Å"The prince will remember that, little lord,† the Hound warned him. The helm turned his laugh into a hollow rumble. â€Å"I pray he does,† Tyrion Lannister replied. â€Å"If he forgets, be a good dog and remind him.† He glanced around the courtyard. â€Å"Do you know where I might find my brother?† â€Å"Breaking fast with the queen.† â€Å"Ah,† Tyrion said. He gave Sandor Clegane a perfunctory nod and walked away as briskly as his stunted legs would carry him, whistling. He pitied the first knight to try the Hound today. The man did have a temper. A cold, cheerless meal had been laid out in the morning room of the Guest House. Jaime sat at table with Cersei and the children, talking in low, hushed voices. â€Å"Is Robert still abed?† Tyrion asked as he seated himself, uninvited, at the table. His sister peered at him with the same expression of faint distaste she had worn since the day he was born. â€Å"The king has not slept at all,† she told him. â€Å"He is with Lord Eddard. He has taken their sorrow deeply to heart.† â€Å"He has a large heart, our Robert,† Jaime said with a lazy smile. There was very little that Jaime took seriously. Tyrion knew that about his brother, and forgave it. During all the terrible long years of his childhood, only Jaime had ever shown him the smallest measure of affection or respect, and for that Tyrion was willing to forgive him most anything. A servant approached. â€Å"Bread,† Tyrion told him, â€Å"and two of those little fish, and a mug of that good dark beer to wash them down. Oh, and some bacon. Burn it until it turns black.† The man bowed and moved off. Tyrion turned back to his siblings. Twins, male and female. They looked very much the part this morning. Both had chosen a deep green that matched their eyes. Their blond curls were all a fashionable tumble, and gold ornaments shone at wrists and fingers and throats. Tyrion wondered what it would be like to have a twin, and decided that he would rather not know. Bad enough to face himself in a looking glass every day. Another him was a thought too dreadful to contemplate. Prince Tommen spoke up. â€Å"Do you have news of Bran, Uncle?† â€Å"I stopped by the sickroom last night,† Tyrion announced. â€Å"There was no change. The maester thought that a hopeful sign.† â€Å"I don’t want Brandon to die,† Tommen said timorously. He was a sweet boy. Not like his brother, but then Jaime and Tyrion were somewhat less than peas in a pod themselves. â€Å"Lord Eddard had a brother named Brandon as well,† Jaime mused. â€Å"One of the hostages murdered by Targaryen. It seems to be an unlucky name.† â€Å"Oh, not so unlucky as all that, surely,† Tyrion said. The servant brought his plate. He ripped off a chunk of black bread. Cersei was studying him warily. â€Å"What do you mean?† Tyrion gave her a crooked smile. â€Å"Why, only that Tommen may get his wish. The maester thinks the boy may yet live.† He took a sip of beer. Myrcella gave a happy gasp, and Tommen smiled nervously, but it was not the children Tyrion was watching. The glance that passed between Jaime and Cersei lasted no more than a second, but he did not miss it. Then his sister dropped her gaze to the table. â€Å"That is no mercy. These northern gods are cruel to let the child linger in such pain.† â€Å"What were the maester’s words?† Jaime asked. The bacon crunched when he bit into it. Tyrion chewed thoughtfully for a moment and said, â€Å"He thinks that if the boy were going to die, he would have done so already. It has been four days with no change.† â€Å"Will Bran get better, Uncle?† little Myrcella asked. She had all of her mother’s beauty, and none of her nature. â€Å"His back is broken, little one,† Tyrion told her. â€Å"The fall shattered his legs as well. They keep him alive with honey and water, or he would starve to death. Perhaps, if he wakes, he will be able to eat real food, but he will never walk again.† â€Å"If he wakes,† Cersei repeated. â€Å"Is that likely?† â€Å"The gods alone know,† Tyrion told her. â€Å"The maester only hopes.† He chewed some more bread. â€Å"I would swear that wolf of his is keeping the boy alive. The creature is outside his window day and night, howling. Every time they chase it away, it returns. The maester said they closed the window once, to shut out the noise, and Bran seemed to weaken. When they opened it again, his heart beat stronger.† The queen shuddered. â€Å"There is something unnatural about those animals,† she said. â€Å"They are dangerous. I will not have any of them coming south with us.† Jaime said, â€Å"You’ll have a hard time stopping them, sister. They follow those girls everywhere.† Tyrion started on his fish. â€Å"Are you leaving soon, then?† â€Å"Not near soon enough,† Cersei said. Then she frowned. â€Å"Are we leaving?† she echoed. â€Å"What about you? Gods, don’t tell me you are staying here?† Tyrion shrugged. â€Å"Benjen Stark is returning to the Night’s Watch with his brother’s bastard. I have a mind to go with them and see this Wall we have all heard so much of.† Jaime smiled. â€Å"I hope you’re not thinking of taking the black on us, sweet brother.† Tyrion laughed. â€Å"What, me, celibate? The whores would go begging from Dorne to Casterly Rock. No, I just want to stand on top of the Wall and piss off the edge of the world.† Cersei stood abruptly. â€Å"The children don’t need to hear this filth. Tommen, Myrcella, come.† She strode briskly from the morning room, her train and her pups trailing behind her. Jaime Lannister regarded his brother thoughtfully with those cool green eyes. â€Å"Stark will never consent to leave Winterfell with his son lingering in the shadow of death.† â€Å"He will if Robert commands it,† Tyrion said. â€Å"And Robert will command it. There is nothing Lord Eddard can do for the boy in any case.† â€Å"He could end his torment,† Jaime said. â€Å"I would, if it were my son. It would be a mercy.† â€Å"I advise against putting that suggestion to Lord Eddard, sweet brother,† Tyrion said. â€Å"He would not take it kindly.† â€Å"Even if the boy does live, he will be a cripple. Worse than a cripple. A grotesque. Give me a good clean death.† Tyrion replied with a shrug that accentuated the twist of his shoulders. â€Å"Speaking for the grotesques,† he said, â€Å"I beg to differ. Death is so terribly final, while life is full of possibilities.† Jaime smiled. â€Å"You are a perverse little imp, aren’t you?† â€Å"Oh, yes,† Tyrion admitted. â€Å"I hope the boy does wake. I would be most interested to hear what he might have to say.† His brother’s smile curdled like sour milk. â€Å"Tyrion, my sweet brother,† he said darkly, â€Å"there are times when you give me cause to wonder whose side you are on.† Tyrion’s mouth was full of bread and fish. He took a swallow of strong black beer to wash it all down, and grinned up wolfishly at Jaime, â€Å"Why, Jaime, my sweet brother,† he said, â€Å"you wound me. You know how much I love my family.† How to cite A Game of Thrones Chapter Nine, Essay examples

Achilles God or Beast free essay sample

Title Joel Abudarham World Views-Ancient Greek Civilization Marie Michelle Wilband â€Å"He who is unable to live in society, or who has no need because he is sufficient for himself, must be either a beast or a god. † -Aristotle Tuesday October 2nd, 2012 Achilles is the main character, and, without doubt, the most complex character in Homer’s famous poem, The Iliad. Son of the goddess nymph Thetis and the king of the Myrmidons, Peleus, Achilles is a semi-god, known throughout and beyond Greece for his strength and fighting abilities. Stories on the epic hero Achilles are numerous, like the legend of Prometheus’, the fore thinker, prophecy regarding the birth of Thetis’ son, or the legend of Achilles bathing in the Styx River. However, Achilles name was made immortal with the tale of the Trojan War in Homer’s Iliad. In fact, the major theme in Homer’s poem is the uncontrollable rage and wrath of Achilles. In the following character analysis, I will examine Achilles’ personal traits and behavior, and express whether the character has gone through changes at the end of the poem.Leading his nation the Myrmidons, Achilles and the rest of the Greek army are laying siege on the city of Troy and parked on its shore. Inside the Greek camp, there is no doubt that the semi-god Achilles is the greatest warrior. No other king or hero can pretend to be a greater hero than Achilles. His excellence in the battlefield and his godly strength, his arete, is recognized by the Greeks, the Trojans and even the Olympian gods.Achilles possesses superhuman strength and abilities, and share a close relationship with the gods. This makes him what Greeks call ‘epic hero’ and these abilities are his arete. However, Achilles many flaws have a central part in the poem. In the beginning, we realize that Achilles has a strong sense of social order and is an important figure in the Greek camp. In fact, as a deadly plague sent by Apollo is decimating the Greeks, Achilles is the first to take the initiative to discover the reason behind god Apollo’s anger.Secondly, we also realize that Achilles doesn’t follow the hierarchal order set in the Greek camp: By calling an assembly and ordering to Agamemnon, leader of the Achaean army, to give back Chrysies in order to appease Apollo’s wrath, Achilles upsets the order of the Greek protocol and insults Aga memnon. At first, Agamemnon isn’t reluctant to give up his war prize and slave. Finally, Agamemnon accepts but demands Briseis in exchange, Achilles’ own prize. Achilles is forced to accept, and is for the first time in the tale of The Iliad overtaken by his wild fury and rage (he attempted to kill Agamemnon, but Athena stopped him).For Achilles, the loss of Briseis is comparable to the kidnapping of Helen (the cause of the Trojan War); this means that the quarrel between him and Agamemnon is equally righteous to the conquest of Troy. However, what really angers Achilles is consequence for his reputation: Just like Agamemnon, the loss of a war prize can affect the arete and the reputation of ‘great and epic hero’. In fact, ones arete were measured by the war prizes brought back home. Achilles decides to withdraw from the war with his men, and stand by the boats near the shore. At this point, his anger towards Agamemnon has not dissipated and some major flaws come out of Achilles. In fact, his pride forces him not to join the battle and even pray to Zeus for the Trojans to win and slaughter his fellow Greeks. In addition, we witness his lack of nobility and human integrity; human integration attributes are essential in Homer’s tale. By withdrawing from the battle, Achilles is awaiting for the admiration of the Greek soldiers and is fuelled and obsessed by his personal glory (â€Å"A man dies still if he has done nothing†).By praying for the death of the Achaean army, Achilles doesn’t only chose personal glory over the common good, but he loses his human integrity and identity and acts like a god. This pretentious, arrogant and self-sufficient behavior is called in ancient Greek civilization ‘Hubris’. ‘Hubris’, considered as the only sin for ancient Greeks, is trying to break the holy and sacred order of the cos mos. For Achilles, his arete consists of attaining his maximum potential, a potential he believes to be grater than a simple mortal; therefore he acts as a god.By thinking he is a god, Achilles attains ‘Hubris’, and the consequence for the act of ‘Hubris’ is ‘Nemesis’. Achilles’ Nemesis, a deep and hard pain, is the death of one of the few men he shared compassion and true friendship. At the battlefield, Patroclus has been killed by the Trojan prince Hector. Achilles’ nemesis, the death of Patroclus, is a significant pain for Achilles because he realizes that he is responsible for his friend’s death. In addition, Achilles’ nemesis reminds him of a fundamental truth: He is not a god. Achilles realizes that he is dependent on the men who surround him, and he accepts his own death. In fact, by heading back to the war and deciding to revenge his friend’s memory by killing Hector, Achilles faces his own death. However, his rage and anger remain; in fact it is only transferred from Agamemnon to Hector and the Trojans. So, Achilles heads back to the battlefield and his strength is now greater than before, causing the gods to intervene in the war because â€Å"he (Achilles) will raze the wall against the will of fate† according to Zeus. Achilles mission is to slaughter Patroclus’ killer, prince Hector. After a game of ‘hide and seek’, Hector decides to confront Achilles in a duel.In his nobility, Hector swears that if he is victorious, Achilles’ body will be treated with respect and given back to the Greeks, but Achilles categorically refuses, another example of his lack of nobility. After the duel and the death of Hector, the lifeless body of the prince of Troy is atrociously dragged by Achilles’ chariot to the Greek camp, where the corpse will be stabbed multiple times and left unburied for days. However, even after Hector’s death, Achilles wrath isn’t quite quenched; he now punishes and slaughters ruthlessly hundreds of Trojans (for example during the burial of Patroclus).With his son still not mourned, Priam, the elder king of Troy, decides to enter secretly Achilles’ tent and beg him with a ransom his son’s corpse. For the first time, Achilles acts with compassion towards an enemy, one of his few acts of nobility. He recognizes Priam’s courage to adventure himself in the heart of the Achaean camp and his own tent, and understands Priam’s sadness and grief, after Priam appeals to Achilles’ father, Peleus. It is unclear whether Priam’s cries and plea have transformed Achilles, or whether this scene testifies Achilles capacity for grief.

Mc Donalds and Burger King free essay sample

His seemingly endless enthusiasm and constant support helped me thru-out my program at Kent State University. I thank my other committee members Dr. Shawn Banasick and Dr. Chuanrong Zhang for their valuable comments and suggestions. I thank Dr. Milton Harvey and Mrs. Mary Lou Church for their affection and concerns. I am grateful to them and all my friends at McGilvrey Hall, for being the surrogate family during my years at Kent and their continued moral support thereafter. I thank Dr. MunroStasiuk, Dr. Schmidlin, Dr. Sheridan, Dr. Kaplan, Dr. Haley, Dr. Dymon, Dr. Bhardwaj and other faculty members in the Department of Geography for making the atmosphere in the department stimulating for research and academics. The Kent State University Library staffs are acknowledged for their efficiency and availability. A particular thanks to Edith Scarletto, Head of the Map Library, who helped me, gather the initial data required for the research. I would like to thank my friend Sathy for his help in formatting the entire text. We will write a custom essay sample on Mc Donalds and Burger King or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page I am forever indebted to my family, for their blessings and love and who have supported and encouraged me to do my best in all matters of life. Particular thanks, to my husband, Harsha, for his tireless support, love and affection and without whom I would have struggled to find the inspiration and motivation needed to complete this thesis. ix Last but not the least, I dedicate my thesis to my Grandmother â€Å"Jhaiji† who’s Blessings and loving support has encouraged me throughout my academic career and life. Sadly, Jhaiji left for her heavenly abode just a few days before the thesis was submitted. x Chapter 1 Introduction There has been a growing interest among the academia and the private sector for the use of GIS techniques in the analysis and planning of retail store network. Almost without exceptions, various retail organizations need to plan for complex consumer markets and keep up with competitions. Over the past few decades the methodologies used for research of sighting of retail outlets have become more sophisticated as a result of applicable modeling procedures being developed with GIS. This study conducts a retail location analysis of the relationship between the fast-food store performance of McDonald’s and Burger King and the various spatial and socio-economic factors of their respective catchment areas. Analytical procedures in GIS and statistical techniques have been applied to carry out the analysis in this study. In particular, study areas have been partitioned into a set of Thiessen polygons and into various spatial configurations using variable buffer polygons to emulate various spatial configurations of catchment areas (i. e. , trade areas) associated with each fast food store. The socio-economic profiles in the partitioned polygons have been analyzed with a series of regression models. The result of the study brought out a better understanding of how location factors influence the performance of 1 2 the stores as well as how the socio-economic attributes of the catchment areas affect the store revenues. 1. 1 Research Objectives: The main objective of this retail location analysis is to develop and apply methodology for analyzing the relationship between fast food store performance and the various socio-economic and demographic factors with various spatial configurations of their catchment areas in Portage and Summit Counties. The traditional role of GIS in retail demand-and-supply analysis has been to analyze market characteristics such as consumer demand, geodemographics, traffic flow, competitor locations, etc. and to search for an optimal location for a new retail outlet or to close retail outlets in over crowded markets. Knowing the geographical distributions of retail demand and supply is important in conducting marketing analysis using GIS analytical tools. GIS can overlay different data sets onto one another in an integrated environment. GIS analytical tools have been widely applied for exploring the relationships between demand and supply in many types of business practices, including operations of fast food restaurants. However, perhaps due to relatively low real estate costs and flexible rentals or perhaps due to the all too often time lag in adopting newly emerging technology, many retailers do not make use of sophisticated location analysis methods that are now available. Many a times, retailers follow the location decisions previously made by anchor retailers. The choice of a store location has a profound effect on the entire business of a retail operation. For picking an optimal store-site, it is necessary to utilize data of the demographics of that area (income, family size, age, ethnic composition, etc of the population), traffic patterns, and similar kind of retail outlets or competition in the area. These factors are basic to all retail location analysis. GIS tools can help to find the right site along wit h market penetration, market share and trade areas by combining aerial photos/maps, competitors’ locations, geodemographic factors, customer surveys and census data. GIS market analysis tools can also help to determine whether the products match the lifestyle and buying patterns of the customers. In this study- Retail Location Analysis: A Case Study of Burger King McDonald’s in Portage Summit Counties, Ohio, an analysis of catchment areas of the analyzed restaurants has been done using a series of regression models to analyze socio-economic and demographic factors in various spatial configurations of the study area. The study area has been partitioned to a set of Thiessen Polygons and also to sets of spatial configurations by using different buffering zones surrounding the retail outlets to create different proximity polygons for further analysis. Thiessen polygons define individual areas of influence around each service center, or in this case each fast food restaurant, in a set of points/locations of fast food outlets geocoded in such a way that any locations within a Thiessen polygon are closer to the polygon’s centroid (the retail outlet used to make up the polygon) than to any other retail outlet. Buffer polygons have been constructed around the fast food locations 4 based on various assumptions of how far the distances consumers may be willing to travel to receive fast food services. With the various spatial configurations of Thiessen polygons and buffer polygons as defined by the locations of retail outlets, regression models have been constructed to examine the importance of a set of selected socio-economic and geodemographic factors. The different regression models that use different independent variables as structured by both the Thiessen polygons and Buffer polygons have been done to see how well or poorly either of the two approaches capture the variations in the sales volumes of fast food stores. In today’s world of highly competitive market environment, it has become imperative that retailers must make use of spatial analytical technology to acquire new clientele, retain the existing/current customers, to enable market expansion, and to stay abreast with changing consumer tastes and requirements. Advances in GIS technology reiterates the fact that the future success of retail, real estate and restaurants will be determined to get a great extend by using this smart technology. 1. 2 Summary: Many successful businesses in the United States make use of GIS software to integrate, view and analyze data using geography. Use of GIS techniques enables retailers to understand and visualize spatial relationships and improves productivity and effectiveness of the business processes. The use of multiple regressions modeling in this study has been done to identify how the ethnic composition of population and median 5 household income in the service areas of Burger King and McDonald’s restaurants interact with one another to produce a specific sales outcome. Chapter 2 Problem Statements Retail location analysis is an important part in site selection of a retail store. â€Å"A trade area of a retail store is the geographical area from which it draws most of its customers and within which its market penetration is the highest†(Ghosh and McLafferty, 1987). Retail location analysis also helps to determine the focus areas for marketing promotional activities, highlights geographic weaknesses in the customer base and projecting future growth and expansion of the retail services (Berman and Evans, 2001). 2. 1 Size and Shape of the Retail Trade Area: The size of the retail trade area often depends on the nature of goods and services rendered at the retail outlets, along with the geographical distribution of other competing retail outlets. For instance, fast food restaurants like Burger King and McDonald’s sell goods and services that are popular, easily substituted and affordable by the majority of consumers create a smaller retail trade zone as compared to a specialty restaurant. Usually, retail trade zones are not geometrically regular, i. e. , a circle, a square or a polygon. Rather, the shape of the trade zone is based on road networks, geology and topography of the area, land use of the neighboring areas, etc. 6 7 When examining the way customers travel to make retail purchases, it is always necessary to take into consideration the distance that a customer has to travel. The distances that customers may be willing to travel are different, depending upon the type of object to be purchased. The number of trips undertaken by consumers and the travel time will be different based on specialty or commodity product (Salvaneschi, 1996). For purchasing a specialty product, which is generally expensive, unique or long lasting, the consumer is willing to travel over a longer distance. This tends to expand the trading area of that good or service. On the other hand, to purchase everyday supplies or common items consumers often prefer convenience, as the trips for such goods are frequent, distances are short and travel time is brief. For instance, people typically will not drive to another town for fast food, unless they are on way to or back from other destinations. According to consumer behavior studies the time availability of consumers is an important variable in the convenience and fast food market. Therefore, it should be an important part of market strategy (Darian and Cohen, 1995). In this thesis research, the study area is partitioned into polygons representing trade areas for further analysis. Several different approaches to creating trade areas are used. These include trade areas defined as buffer polygons surrounding fast food restaurants with widths of 1, 2 and 5 miles. In addition, partitioning the study area into a set of collectively inclusive but mutually exclusive Thiessen polygons with the restaurants as polygon centroid also generates trade areas. Generating buffers around features is a commonly used analytical procedure in GIS. Most buffering methods create simple-distance bound geometric buffers around the 8 features. Buffers surrounding retail outlets(or other service-rendering establishments) are also known as service areas, hinterlands or market areas and have useful in many geographical applications (Shaw, 1991; Sierra et al. , 1999; Van Wee et al. , 2001). A buffer delineates the area within a specified distance of a feature. It can be created from points, lines or polygons. The output buffers may be lines or polygons depending upon the features and their distance are specified in map units (Price, 2004). Concentric buffers represent the delineation of multiple levels of proximity. For example, different distances of 1 mile, 2 miles and 5 miles from the store can be used to generate buffer polygons around retail outlets. This type of concentric buffers may reveal patterns of market penetration in which the inner buffers often account for the largest proportion of customers while the density of customers decreases as one moves away from the outlet to the subsequent buffers. This distance-decay effect reflects the impact of geographic accessibility on store patronage. The actual size of the trade area for each store varies, depending on the location of the store. The sharper the distancedecay effect, the smaller would be the trade area for each of the fast food store. For this study a regression models are applied that relates sales outcomes (dependent variable) to many factors such as ethnic composition and median household income (independent variable) of population in the retail trade zones of the Burger King and McDonald’s in Portage and Summit Counties. These regression models show that Burger King’s annual sales are better explained by the included independent variables for buffers with widths of 1 and 2 miles than those of McDonald’s sales by the same set of variables. For a 5-mile buffer and Thiessen polygons, sales are better explained for 9 McDonald’s. Ethnic population and median household income for buffer polygons of 1 and 2 miles around the restaurants better explain annual sales for Burger King and polygons of 5-miles for McDonald’s. 2. Summary: Retail location analysis helps in site selection for a business outlet and in determining the performance of retail outlets in the trade area of the store. The trade area of the store reflects the socio-demographic characteristics of the clientele and is thus useful in determining the marketing strategies. The size and the shape of a retail trade area are determined by the nature of goods and services offered. Since fast food restaurants sell goods that can be easily substituted, majority of consumers form a small retail trade area. Ethnic composition of population and the median household income within the buffer polygons constructed around the fast food restaurants indicate how much time and distance consumers drive or travel to patronize these restaurants. Chapter 3 Literature Review During the past three decades, several important advancements have taken place in spatial-data analysis, data storage, retrieval and mapping. Geographic Information Systems have been very useful in tackling spatial analytic approaches and in forming an interface with the field of location science (Church, 2002). Several studies give an overview of the major impacts of GIS on works done in the field of location science in terms of model application, development and various methods that can be used for landuse suitability modeling (Malczewski, 2004). For example: GIS is now the most widely used software for analyzing, visualizing and mapping spatial data such as retail location analysis, transport networks, land-use patterns and census track data. Since GIS can be used to assemble large volumes of data from various sources with different map scales and in different coordinate systems, it is considered an important tool in location analysis. GIS can combine and simultaneously use several databases by transforming them into a common set of database (Pettit and Pullar, 1999). However, the use of GIS in location analysis involves the aspect of accuracy of representing real world situations in a GIS database. The notion of accuracy is the representation of geographical objects and representing socio-economic, cultural and political elements of the environment within which location analysis is done (Church, 2002). Not only is GIS used 10 11 as the source of input data for a location model, it has also been used as a means to present model results (Malczewski, 2004). . 1 GIS for Business and Service Sector Planning: The growing consumer orientation in business and service planning along with advances in GIS and spatial analysis techniques, have led to the promotion of the use of GIS in the area of business and service planning (Longley and Clark, 1995). Several books and articles assess the use of GIS for supporting business a nd service planning at the level of tactical and strategic decision-making (for example: Davies and Clarke, 1994; Benoit and Clarke, 1997; Clarke, 1998; Birkin, et al. , 2002). These studies aim to further explore and promote the use of GIS in the area of business and service planning by demonstrating the benefits of both methodological advances and evidence of benefits in GIS applications and spatial models in GIS. Business planning requires a critical review of geodemographic features and paying attention to requirements posed by endusers (Longley and Clark, 1995). By linking GIS and spatial analysis software, proprietary GIS can be applied to solving problems in several applications like retail location analysis, localized marketing, etc. This involves the integration of spatial models and GIS customized to the specific information needs of retail organizations for specific localities. Thus spatial modeling is used in the explanation and prediction of interaction between demand and supply for retail facilities and the search for suitable locations for retail outlets in an area. The major theme of these studies is the evolution of GIS towards a more flexible 12 and powerful spatial decision support system (DSS) or intelligent GIS (IGIS), applied in several service sectors, including retailing, financial services and health care. Marketing information systems (MKIS) are decision support systems targeted at marketingspecific decisions (Birkin, Clark and Clark, 1996). There is a realizable benefit in integrating GIS with MKIS because of its ability to provide map-based data presentation considered most effective for decision-makers (Ronald and Lawrence, 2004). 3. 2 GIS as a tool for Retail Location Decision: A dynamic and uncertain environment characterizes retailing and retail organizations as needing to plan for the complex consumer markets, while anticipating and reacting to competitions. This competitive nature of retail environment and the large number of techniques made use of by the retailers in locational planning, has led GIS to be used as an aid in strategic retail decision making and applications (Davies and Clark, 1994). GIS is used not just for location and catchments analysis but also for other retail sector issues such as category management, merchandising, marketing communications and relationship marketing (O’Malley, Patterson and Evans, 1997). Existing literature contains a practical framework and other important issues involved in retail network planning. GIS has contributed immensely in improving the efficiency and precision of retail planning and marketing. Since the 1960s methodologies used for retail outlet location research have become more sophisticated 13 as a result of modeling procedures brought about by GIS (Birkin, Clark and Clark, 2002). The US experience shows that the effective utilization of geospatial databases, and the development of decision support systems (DSS), is becoming a significant source of competitive advantage for retailers over those without. Some retailers further explore information opportunities afforded by GIS technology for their business practices. Rather than relying on customer information alone, they are now combining data from several sources simultaneously in a bid to better support their process of decision-making (Birkin, Clark and Clark, 2002). 3. 3 GIS Methodologies for Retail Location Studies: For analyzing the spatial structure of retail activities with location data at micro scale, a number of technologies are now widely available and utilized. These include application of methods such as Probability Density Function (PDF), Decision Support Systems (DSS), Spatial Interaction Models, Network Huff Model, Analysis of Variance (ANOVA) (Byrom, 2005), MATISSE (â€Å"Matching Algorithm, A Technique for Industrial Site Selection and Evaluation†), and RASTT (Retail Aggregate Space Time Trip Model) (Baker, 2003), and others. The Probability Density Function (PDF) of the retail stores is a function of how densities of the subject matters vary over specified dimension. If the specified dimension is time, the probability density function describes how such matter changes their frequencies and distribution over time. Alternatively, if the specified dimension is 14 locations (or space), the probability density function then describes how such matters vary in their spatial patterns. The PDF has been used to analyze the spatial structure of retailing (Sadahiro, 2001). Sadahiro tested the validity of this method by applying this method to the locational data of retail stores in Yokohama. This approach helps to measure the degree of agglomeration, spatial patterns, the relationship between the size and function of retail agglomerations and analyzes the spatial structure of retail agglomeration. Retailers for sales promotion activities and long-term strategic decision-making are increasingly developing GIS as DSS. GIS merges endogenous database by retailers and the exogenous databases sources to introduce retail decision- making and systems implementation (Nasirin and Birks, 2003). As an example, the examination of the experiences of some of the UK based retailers reflecting GIS implementation in retail location analysis shows a highly organized series of process management that has resulted as a result of this application. The Network Huff Model is formulated on a network with the shortest-path distance as an extension of the ordinary Huff (based on Euclidean distance) (Okabe and Okunuki, 2001). This computational method can be used for estimating the demand of retail stores on a street network in a GIS environment. Extending from the gravity model, the original and network Huff models use distances (Euclidean or shortest distance over a network) between retail outlets as inverse weights to estimate divisions of the entire market area into individual trade areas of the retail outlets. The benefits of 15 these models are the ability to meaningfully divide the studied space into a set of trade areas to support retail business operations. MATISSE is a knowledge-based decision support system (KBDSS) based on decision tables that can be used by industrial decision-makers and planners to assess the suitability of potential sites (Witlox, 2003). Witlox explains how a relational approach to the modeling of the site suitability concept can be implemented and tried to find all possible locations that meet the spatial production requirements based on the organizational characteristics of the firm. The growing interest of urban geographers and economic geographers in applying KBS, DSS and integrated system has been largely attributed to the development of computer systems. Computers are able to store, organize and process enormous amount of data as well as make possible the availability and accessibility of the domain-specific knowledge underlying the spatial problem. Witlox has identified three major categories of location factors at the highest level of decision-making. These three conditions are site conditions, investment and operating considerations and make up MATISSE’S head decision table. He points out that the experience with the construction of the system indicates that the developed procedure of knowledge in acquisition worked quite well, however, there are some problems with capturing of compensatory decision-making in terms of the decision table formalism. Nevertheless, the system is at a stage where it can be used in a straightforward manner.

The Human Genome Project essays

The Human Genome Project essays At the beginning of the project, the Human Genome Project was compared to the Manhattan Project or the mission to put men on the moon. It was considered so broad and so complex that the funding could only come from the government. The Human Genome project is now in the hands of private labs. Those labs have forced the Human Genome Project into a rush to finish first. The Human Genome Project is a task that wishes to document all of the genes (over 100,000 of them) in the human body. From these genes, scientists want to find out specifically what their function is and they want to find out what malfunctions in the genes may trigger diseases such as cancer or heart disease. Scientists began the project about 10 years ago and they hope to finish around 2003 with a rough draft around 2001 instead of the 2005 predication several years ago. The reason for moving up the date is the rapid competition of the private labs. The problem with the competition is that these labs want to patent the genes that they have discovered. It is not as if they want to patent the process to sift flour, they want to patent the flour! Did the guy who first found the gallbladder in a human, patent the gallbladder? No, he did not! No one person should be able to have ownership over some information that every single human being has, nor should he/she be able to make money by selling it. If a lab were to own part of a gene, no independent scientist could use the information if he did not have sufficient funds to buy the information. All future control in anything dealing with genes would go to large research teams at labs. Until recently, most scientists were independent and they contributed to the whole, bringing in different ideas and theories from everyone. If only a few laboratories could control the information in genes, the basis of science as we know it will be gone. When the Human Genome Project gets to a point where every person c...

Earning a Health Care Management Degree

Earning a Health Care Management Degree A health care management degree is a type of business degree awarded to students who have finished a college, university, or business school program with a focus on health care management. This program of study is designed for individuals who want to manage aspects of healthcare organizations. Some examples of management tasks  in  healthcare organizations include hiring and training staff members, making finance related decisions, meeting stakeholder demands, acquiring appropriate technology to provide effective health care services, and developing new services to serve patients.   Although curriculum can vary depending on the program and level of study most health care management degree programs include courses in health care policy and delivery systems, health insurance, health care economics, health care information management, human resources management, and operations management. You may also take courses in health care statistics, ethics in health care management, health care marketing,  and legal aspects of health care management. In this article, well explore types of health care management degrees by a level of study and identify some of the things you can do with a health care management degree after graduation.   Types  of Health Care Management Degrees There are four basic types of health care management degrees that can be earned from a college, university, or business school: Associate Degree in Health Care Management - An associate degree program in health care management typically focuses more on general education courses but will also include several classes devoted specifically to health care management. These programs usually take two years to complete. After earning an associate degree, you could seek entry-level employment in the health care management field or go on to pursue a bachelor degree in health care management or a related area.Bachelor Degree in Health Care Management - A bachelor degree in health care management will take approximately four years to complete. While enrolled in the program, you will take a core set of general education courses in addition to courses focused on health care management topics.Master Degree in Health Care Management - A master degree in health care management focuses specifically on health care management topics. Depending on the program you attend, you may have the opportunity to choose your electives so th at you can specialize in a particular area of health care management. Most master programs take two years to complete. However, there are accelerated MBA programs available through some business schools. Doctorate Degree in Health Care Management - A doctorate degree program in health care management involves intense study, a great deal of research, and a thesis. These programs usually take three to five years to complete. However, program length can vary. Which Degree Should I Earn? A degree of some kind is almost always required to work in the health care management field. There are some entry-level positions that can be obtained with a diploma, certificate, on-the-job training, or work experience. However, it will be much easier to pursue and secure most management, supervisory, and executive positions with some type of degree in health care, business, or health care management.A bachelor degree is the most common requirement for a health care manager, health services manager, or medical manager. However, many people in this  field also hold a master degree. Associate degree and Ph.D. degree holders are less common but can be found working in many different positions. What Can I Do With a Healthcare Management Degree? There are many different types of careers that can be pursued with a health care management degree. Every health care operation needs someone in supervisory positions to handle administrative tasks and other employees. You could choose to become a general health care manager. You may also decide to specialize in managing specific types of health care organizations, such as hospitals, senior care facilities, physicians offices, or community health centers. Some other career options may include working in health care consulting or education. Common Job Titles A few common job titles for people who hold a health care management degree include: Medical Office Manager - Medical office managers, also known as medical practice managers and medical office administrators, oversee daily operations in medical practice. They may be responsible for scheduling, staffing, supervising employees, supply ordering and inventory, and accounts receivable and payable.Health Services Manager - Health services managers, also known as health care managers and medical managers, oversee operations and employees at health care facilities. Depending on the size of the facility, responsibilities may include employee supervision, financial management, risk management, record management, and communications management.Health Information Manager - Health information managers oversee the maintenance and security of patient records. Their responsibilities may include securing databases, maintaining confidentiality, and communicating changes in health care laws and regulations.Health Care Project Manager - Health care project managers are increasingly in d emand. These professionals are charged with overseeing specific projects and teams. They may be responsible for project planning, scheduling, budgeting, risk management, and much more.

Multiple Regression Essay Example | Topics and Well Written Essays - 1500 words

Multiple Regression - Essay Example We use a State-wide data set that includes a record of property crimes rates (CRIMES) as well as a record on per capita income (PINCOME), school dropout rates (DROPOUT), precipitation amounts (PRECIP), percentage of public aid recipients (PUBAID), population density (DENSITY), public aid for families with kids in terms of dollars received (KIDS), percentage of unemployed workers (UNEMPLOY), percentage of population living in urban areas. The methodology that we use is that of multiple regression analysis to obtain the magnitude and signs of the coefficients and t and F-tests obtain whether the respective coefficients are significant, individually, or jointly. The regression equation we estimate is the following: (1) Results In this section we present the results of the analysis. Table 1 presents the results of the estimation of equation (1). Table 1: Results of simple OLS regression, all variables included Before interpreting the coefficients we look at the individual and joint signi ficances of the estimated coefficients. From the upper right hand panel we find that F(8, 41) = 11.43 and prob>F =0.000. Recall that the null hypothesis of the f-test is that all coefficients are jointly zero. From the computed statistic and the associated p-value we reject the null hypothesis. Thus, at least one of the parameters is non-zero. Now, from the lower panel in table 1 looking at the 3rd column (t-values) and the 4th column (p values) we can identify which coefficients are significantly different from zero. The null hypothesis of the t-test is that the coefficient in question is equal to zero while the alternative hypothesis is that it is non-zero. Recall that the 5% critical value for the two-sided t-test is 1.96. Looking at the elements from column 3 and 4, we find that only the variables DROPOUT, DENSITY and and URBAN are associated with coefficients that are statistically significantly different from zero. We fail to find evidence in the data that suggests that the nu ll hypothesis is false for the rest of the coefficients as well as the intercept. The upper right hand corner also presents the R-squared and the adjusted R-squared values which show that the fit is decent (anything greater than 50% on these scales is considered decent). In table 2 below, we take a look at whether our results may have been affected by the presence of multi-collnearity. The t-tests of significance showed that there were two significant coefficients and this was further confirmed by the f-test. If multicollinearity is present to any worrisome degree, typically, although the f-test rejects the null, we fail to identify any statistically significant coefficients in the t-test. Thus, there is little evidence of multi-collinearity. Additionally, we also look at the VIFs in table 2 below. Observe that the mean VIF is only 2.46 and the VIF for PINCOME is a bit large (although significantly smaller than 10, the standard indicator of severe and worrisome multicollinearity). T able 2: Testing for presence of multi-colinearity, VIFs Now, we rerun the regression incorporating only the significant variables in the specification. The model is specified as follows: The results of this regression are presented in table 3. Table 3: Results of OLS estimation including only the significant variables Observe first from the table above that the signs and the significances of the included variables remain the same. That is

Improving Operations Management at British Airways plc in the current Essay

Improving Operations Management at British Airways plc in the current economic climate - Essay Example h Airways is still in an open competition with several other airlines, this is to assure its realistic, practical and superior efforts to keep its name high amongst other counterparts. British Airways (BA) contains a formalised composition with a number of predefined policies and measures, and it’s because of its magnitude and the global range of its movement. The objective of this assignment is to analyse the practices and to outline British Airways approach to managing change in its organisation according to the current economic climate all over the world. (Vrana, V, 2006, 510) This issue assumes a particular relevance in an increasingly competitive environment in the service industry. The report is divided in two parts. The first part analyses the strategic approach to the market and the corporate culture of the airline. The second part includes some recommendations to help the current standing of the air line as a result of worldwide economic disaster. British Airways plc (BA) is amongst worlds major international airlines, that carries greater number of passengers from one destination to another than its other competitors. British Airways is a scheduled international passenger airline. (Law, Leung and Wong, 2004, 105) The Companys main activity is the operation of international and domestic scheduled traveler airline services. The Company also gives other services to other parties, for example aircraft maintenance. British Airways have a board and a leadership team. Whilst the structure would lend itself to a hierarchical one, British Airways encourage employee participation, suggesting a top down and bottom up approach. (Lewis, 2008, 960) British Airways are set up as a traditional hierarchical structure; however management is moving into collective decision making, involving all employees. (Strategic Direction, 2006, 26) BA operates from many airports, but its main base is at London Heathrow. BA has improved the range of services it can offer customers

George Mead Theory Essay Example for Free

George Mead Theory Essay â€Å"the self is something which has a development; it is not initially there, at birth, but arises in the process of social experience and activity, that is, develops in the given individual as a result of his relations to that process as a whole and to other individuals within that process.† * was an American philosopher, sociologist and psychologist, primarily affiliated with the University of Chicago, where he was one of several distinguished pragmatists * He is regarded as one of the founders of social psychology and the American sociological tradition in general. * Mead is well-known for his theory of the social self, which is based on the central argument that the self is a social emergent. * Mead’s most widely read work, Mind, Self and Society, gives priority to society over the mind and highlights the idea that the social leads to the development of mental states. * Mind is a process, not a thing, and it is found in social phenomena rather than within individuals. * The self occupies a central place in Mead’s theory. * Self is essentially a social structure and it arises in social experience. It is the unique combination of the roles and individual play in relation to others – the complex blending of individual motivations and socially desirable responses. * The self consists of an â€Å"I† which the active side and as object, called â€Å"me†. * Infants begin with no self. As they learn to use the language and other symbols, the self emerges through play which involves taking the roles of significant others. * Gradually children move from simpler games to more complex ones involving others such as team sports. Mead called this generalized others to refer to the general cultural norms and values people use as references in evaluating others. * Mead defines self as the ability to take oneself as an object and identifies basic mechanism of the development of the self as reflexivity the ability to put ourselves into the place of others and acts as they act. * Self can arise only through social experiences, and the traces its development to two stages in childhood: the play stage and game stage. * Play stage – children learn how to take the attitude of particular others themselves. * Game stage – children learn how to take the role of many others and the attitude of the generalized other. * I – is the immediate response of an individual to others; it is unpredictable and creative aspect of the self. * Me – is the organized set of attitudes of others that an individual assumes; it is how society dominates the individual and is a source of social control. Mead’s theory on social self * The social conception of the self entails that individual selves are the product of social interaction and not the logical or biological preconditions of that interaction. It is not initially there at birth but arises in the process of social experience and activity. * Language – allows individuals to take on the â€Å"role of the other† and allows people to respond to his or her own gestures in terms of symbolized attitudes of others. * Is communication via â€Å"significant symbols† and it is through significant communication that the individual is able to take the attitudes of others toward his/herself. Language is not only a â€Å"necessary mechanism† of the mind, but also the primary social foundation of self. * Play – individuals take on the roles of other people and pretend to be those other people in order to express the expectation of significant others. * This process of role-playing is the key to generation of self-consciousness and to the general development of the self. * In the play, the child takes the role of another and acts as though he/she were the other. This form of role-playing involves a single role at a time. Thus, the other which comes into the child’s experience in play is a â€Å"specific other† * Game – individual is required to internalize the roles of all others who are involved with him or her in the game and must comprehend the rules of the game. * Is the stage of social process at which * Generalized other- organized and generalized attitude of a social group. * consists of a composite of all those who contribute and participate in ones society * The individual defines his or her own behavior with reference to the generalized attitude of the social group(s) they occupy. When an individual can view him/herself from the standpoint of the generalized other, self-consciousness in the full sense of the terms is attained. * Me – represents the expectations and the attitudes of others (generalized others). It is the organized set of attitudes others that the individual assumes. * Is the social self * The organized set of attitudes of others which one himself assumes * is that part of the self which comes about as a result of the individuals internalization of societys values and behavior expectations * I – is the response to the â€Å"me†, or the person’s individuality. * Response of the organism to the attitudes of others * is that part of the self which is spontaneous * Self – develops by internalizing the norms of one’s society * Significant other are those with whom the individual has an important relationship

Frado in Harriet E. Wilsons, Our Nig Essay examples -- Harriet E. Wil

Frado in Harriet E. Wilson's, Our Nig In Harriet E. Wilson’s only known work, Our Nig; Or, Sketches from the Life of a Free Black, I read about a young black girl who grows up as an indentured servant to a large Bellmont family. In the readings I read, the young girl has three names: Alfrado, Frado and Nig. In this essay, I’ll refer to her as Frado. Although Our Nig is an actual fictitious novel, our literature book only gives us three chapters. Each of these small chapters tells us a great story. In Chapter IV â€Å"A Friend for Nig†, we learn what Bellmont family members are Frado’s friends and what member despises her. Our readings didn’t start from the beginning of the novel, we didn’t get a proper introduction to the characters. Instead, you have to catch on as you read. Mrs. Bellmont is married to Mr. John Bellmont. They have four children: James, Jack, Jane, and Mary. Aunt Abby is Mr. Bellmont’s sister, but Mrs. Bellmont calls her Nab. Finally, the family dog is Fido. Confused? Well, I hope I got it right. Fido, the dog we know is a friend to Frado. He may not say anyt...

Compare the ways the two editorials have used language devices Essay

This essay is written about two newspaper editorials from two very different newspapers one from the â€Å"Sun† and one from the â€Å"Times† they are both about the terrorist crisis in America that has deeply shocked the world. The first thing that you come across in both articles is the use of headings and subheadings. Firstly in the ‘Times’ editorial there is a statement â€Å"terror for all† with another bold subheading saying â€Å"the day that changed the modern world† both of these statements grabs the attention of the reader and this applies to everybody because there is no-one that isn’t involved as it is an attack on modern civilisation, this proves effective and sets a good base for the editorial to be started on The ‘Sun’ takes quite a different approach by having a large centred text box with large white underlined font saying â€Å"all the world must unite to defeat these evil cowards† this shows a plan of action straight from the mark† where as the ‘Times’ seems to set the scene firstly and is quite laid back but firm but the ‘Sun’ jumps straight into the mark suggesting attack. Below this is an emotive picture of New York workers fleeing the devastation. This is very emotive and used to give people a better insight and to show how serious the situation is I find this Heading and subheading when linked are quite effective and would easily grab the attention of the reader. The next point I am going to talk about is quite vital as to me this point is where both editorials come into they’re own and separate. Ill use the example from the ‘Sun’ firstly the poem is laid out in easy to read columns with a bold underlined text making a point at the start of each mini section, there are five of these little sections in all each making a very good point and then backing it up very successfully this proves for an easy consistent read using a little background information and then going forward to discuss some very good points. I think this layout and structure works perfectly with the article. I now move onto the ‘Times’ to me this layout is incredibly poor as I do not think that it will be able to hold the attention of the reader long enough to finish the article, the editorial is based upon very long columns of small flowing typical newspaper text the editorial contains no pictures and uses a very mature language that in places is very hard to understand. One thing that I find better in the ‘Times’ is that the article goes through several stages firstly it starts out with giving quite a detailed basis of background information that informs the reader of exactly what has happened it then goes on to give its own views on the disaster and how it thinks the situation should be dealt with. The editorial looks through many angles of the situation and makes good well thought out comments I don’t entirely agree with most of them but in general they are quite good, but all in all the article is not presented in its full potential and this must have a great effect on the reader. The tone in both poems is fairly similar they are both quite formal and both reactionary and both reason to the problem I fell that the attitude in the ‘Sun’ is more of action and overall sadness, and is more of a report into the happenings and the †Times† comes across as more of a story although expressing sadness it is presented far differently. The use of language is far different within the two poems the ‘Times’ uses highly sophisticated mature language that could prove very hard to understand but keeps with the highly sophisticated reputation of the times and the class it is aimed at. The ‘Sun’ uses fairly common but intellectual (in places) language that is appropriate and easy to understand, which is effective. The use of supporting evidence is of a high quality in both editorials especially in the ‘Sun’ as the point is made and then backed up that is shown very well in the layout also in the ‘Times’ I feel all the points have been backed up well. I think that both poems have represented the situation brilliantly.

Duopoly Coles vs Woolworths

Australian Business Environment A Duopolistic Market Structure: Who Wins? For most of us its Just part of everyday life decisions. Where to shop for the week, Coles or Woolworths? Should I drink Pepsi or Coke today? Do I go to MYER or David Jones to buy new make up from? We take in consideration a few prices, how convenient it will be to get there, what would we rather do, and that's it. But there's something bigger behind this. What is the impact on such big rivals, for us and the economy? It's not Just about personal choices.Living and studying in Australia for the ast 11 months, going to do my grocery shopping at Coles or at Woolworths has become part of my routine. And because it is such an ordinary thing to do, we tend to forget that we make part of a much bigger picture, and are contributing to several factors regarding the Australian economy. However, this race for the best has its advantages and disadvantages, and of course, this is affecting us as well. The Price War One of the advantages of this never ending battle for us customers, are the low prices.Because there is such a big competition for prices, each of the supermarket rands will try to make it as affordable as possible to the consumer, as a reaction to get competitive advantage. One big example of this war is the milk price. Both supermarkets can sell milk for $1 . It is very difficult to make any profit if you're selling products at such a low price, as Rob Murray, the chiet executive tor the t beverage group Lion stated. However this issue does not affect us consumers on a day-to-day basis, and the low prices keep us happy and of course, keep us shopping at these big supermarkets.Everyone wins with the Rewards Programs Another good thing for the shoppers at these two big chains is the rewards systems hey have. And we win again. Despite the cheaper price war having been leaded by Coles the majority of times, Woolworths seems to have another way of fghting. Their CEO Grant O'Brien came out wit h a new strategy: the Everyday Rewards. The more the customer shops, the more discount they get. Users of the cards get exclusive offers, discount on fuel and can even earn Qantas flyer points.And not only in Woolworths, they have retail partners like Big W, Dick Smith and Cellarmasters that will also benefit the customer. Coles also has their rewards system, the Flybuys. With his card, apart from the exclusive offers on Coles and affiliated firms products, the customer collects points at every purchase, which can later be changed by different prizes. But this is not only good for the consumers. Its basically the company saying that they will give us prizes, in exchange for our information.A Rewards system allows the firm to collect data about their customers, which they can use in their favour, to create loyalty and promote trust. With the Everyday Rewards, Woolworths has been able to collect a good amount of information, while Flybuys is still in the process of build its strength. Easy and Simple Another very good thing for the customer about these two big brands is the convenience. Everywhere we go, every big shopping center and busy area in a suburb will have at least one of the two, if not both.Coles and Woolworths have very strong analysts that will know where to place their shops, and if there is an area lacking one, it's probably not because they are still to build one, but because that are would not be so profitable yet. So for us, wherever we want to shop, we can always find one of these, and do not have to travel any long distance to get to one of these tores, as they are located almost everywhere too. Even for the most loyal customer from the small shops, sometimes it's a lot more convenient to visit one of the big supermarkets, and they will end up buying something from there.Someone might be losing Unfortunately it's not all flowers. For us to be paying such low prices, someone is losing money somewhere, and it's not the big supermarkets. Because they are such big brands, suppliers need to have their products in their shelf. Coles and Woolworths claim they have built very strong relationships with their suppliers, and it ight be true, but a lot of the smaller suppliers are getting ripped off. They â€Å"bully' the suppliers to sell their products at really low prices, and they know they have this power, otherwise they won't sell enough.They will also charge more to have the products placed in good positions on their shelves. A lot of the times the prices suppliers are charging are so small, that they are struggling to survive with these sales, and it generates another whole big problem. Creating Enemies The ones losing with the big duopoly from Coles and Woolworths are the smaller suppliers, and the smaller shops too. But not every customer is Just happy in paying small prices, they want to make sure everyone involved is protected.For this reason, there is a big pressure on ACCC from suppliers and the smaller businesses wh ich don't nave a chance to compete. There is a party called Australian Green, and they fght strong against the practices these two supermarkets have againg farmers and small suppliers. Their objective, as they state on the website, is to â€Å"tackle the supermarket duopoly', and the measures they are willing to take are strong. For example, put a temporary ban on expansion from Coles and Woolworths, or stopping his duopoly to purchase agricultural land, so they can't control the whole supply chain.The ACCC is also holding an investigation about the bullying of suppliers. While most of us will not care that much about the situation these suppliers are in, or will not have option to shop somewhere else, there is a big group who does care. These are customers who are willing to pay more, but do their groceries in a small shop so they can help that business, and also do not buy the products from exploited suppliers. No more competition Unfortunately, the group of very unhappy customer s mentioned before is not large nough to make sure the small businesses will survive.With such low prices and big chains, the two major supermarkets will not give a chance for a smaller business to survive in the middle of this war. It is Just impossible to compete with the two major supermarkets prices and their powerful middlemen, and the small shops start disappearing. Without competition, a lot of the products that do not have space on Coles or Woolworths shelves may also disappear, and this will also have a big impact on the economy as there is unemployment rising. This process will damage Australia ood's industry, and with the lack of new firms it might mean a lack of new products, and the whole market can go stale.Tricking the customers To have products at such low prices, as it was mentioned before, the suppliers will end up losing. But the customers might also lose sometimes. For example, the free range eggs case. Both Coles and Woolworths claim that they want to help custo mers switch from industrialised to free range eggs, by cutting the prices on the second one. However, the suppliers pay for the price that we are not, as it is impossible to have a free range egg production at such low prices.The customer will end up buying free range eggs thinking they are contributing to improve the animal welfare standards from the supermarkets, however, they do not know that they are still purchasing the â€Å"industrialised† free range eggs, the free range version of these two big supermarkets. Even though it seems there are more disadvantages to small businesses and suppliers than there are advantages for us customers, it is not the number, but the quality of these advantages that count. This battle is far from the end, because it is not likely that the masses will stop shopping at Coles or Woolworths anytime soon.However, the ones that are more conscious about it can only expect that it will make a difference in the future, when the ACCC take strong me asures or the political inaction ends, and someone who genuinely cares and is strong enough to change this is put in charge. In the meanwhile, we will keep enjoying the convenience to Just walk for 10 minutes and find a shop, or receive rewards and discount on products and even fuel, and keep ignoring all the ones losing from this. In the end, it is a battle and someone will lose. If not the big duopolistic market, a part of the population will pay.

Suggested Attire for an Immigration Interview

Suggested Attire for an Immigration Interview It is rare to find a person who is not the least bit nervous about an immigration interview. This is the face-to-face meeting with an immigration officer who will evaluate an applicants credibility and eligibility for entrance into the United States for as long or as short a stay as is requested. As with any meeting, first impressions do matter. A persons presentation, demeanor, and appearance play into that impression. Does Appearance Matter Officially? Officially, what you wear should have no bearing on the interviewing officers adjudication of your case. When conducting an interview, immigration officers must be nonjudgmental and nonmoralistic, setting aside any personal biases. Even if the immigration officer feels personally offended by your attire, he or she must put personal feelings aside and not allow them to have any bearing on the final determinations. That said, remaining completely neutral is very difficult. U.S. Citizenship and Immigration Services (USCIS) immigration officers are trained to avoid letting their personal judgments affect a case, but interviewees can ease the process by dressing in a professional, respectful manner. Suggested Attire A good rule of thumb is to dress as if you were going to a job interview for an office job or meeting your partners family for the first time. In other words, wear something clean, comfortable, moderately conservative, and presentable that makes a good impression. Clothing does not have to be expensive, but it should be clean and pressed. Polishing shoes so they shine brilliantly is not necessary, but do give them a quick wipe if they need it. Attire can include clothing that is business casual, such as a clean, pressed outfit- a less formal version of classic business attire. If an applicant feels comfortable wearing a suit, then that would be a good choice. If the applicant feels a suit would be uncomfortable, then a pair of pants, a nice shirt, a skirt, or a dress is suitable as well. What Not to Wear Do not wear anything that might be considered offensive or controversial. This includes political slogans or pictures. Use perfume or cologne sparingly. Some people have allergies and sensitivities to scents. Since waiting rooms have a tendency to get cramped at times, competing scents may overwhelm the room and bother an interviewer. Other suggestions of what not to wear include gym clothes, such as sweatpants, tank tops, or shorts. Use your own discretion with makeup and hairstyles; choosing a look that is not too distracting for the interviewer would be best. Attire for the Naturalization Ceremony Taking the oath to become a U.S. citizen is an important ceremony. People will be bringing guests, and some ceremonies may have famous people, such as dignitaries or other newsmakers, in attendance, so at least business casual is recommended. Expect that lots of pictures will be taken, too. According to the USCIS Guide to Naturalization web page for the naturalization ceremony, The naturalization ceremony is a solemn and meaningful event. USCIS asks that you dress in proper attire to respect the dignity of this event.

Five Misleading Names

Five Misleading Names Five Misleading Names Five Misleading Names By Maeve Maddox For most people, the word greyhound probably triggers the idea of a skinny gray dog, while the word nightmare conjures up the image of a horse galloping through the night. Here are five words whose names suggest meanings that arent there. catgut: The dried and twisted intestines of sheep, also of the horse and ass; used for the strings of musical instruments; also as bands in lathes, clocks, etc. The word in English probably originated as kitgut, from kit, small fiddle used by dancing teachers. This kit probably derives from OE cythere, from Latin cithara, from Greek kithara. The OED notes that the Dutch word kattedarm does mean guts or intestines of the cat, but adds that theres no evidence that catgut was ever used for the purpose of stringing a musical instrument. greyhound: A variety of dog used in the chase, characterized by its long slender body, and long legs, by the keenness of its sight, and by its great speed in running. Old English had the word grighund. Hund, of course, meant dog. The grig part comes from an Old Norse word for bitch. nightmare: Now usually: a bad dream producing feelings of distress. Originally (usu. with the): a feeling of suffocation or great distress experienced during sleep. A nightmare was a female spirit or monster supposed to settle on and produce a feeling of suffocation in a sleeping person or animal. This kind of mare has cognates in several languages. Its the mar in French cauchemar (nightmare), and is related to Irish morrigain, queen of the elves. It is not related to the mare that means female horse. mustard gas: A colorless oily liquid whose vapor is a powerful irritant and vesicant acting directly on the skin, used in chemical warfare, originally at Ypres during the First World War (1914-18). Mustard gas isnt made from mustard, and its not a gas. It was yellow and those unfortunate enough to get a whiff of it thought it resembled the smell of mustard, garlic, or horseradish. Its an atomized liquid. heartburn: An uneasy burning sensation in the lower part of the chest, due to putrefactive fermentation of the food in the stomach Greek kardia could mean both heart and stomach. Greek kardiakos meant pertaining to the heart. Latin cardiacus could mean pertaining to the stomach. The term heartburn arose from confusion between the areas of heart and stomach. Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Vocabulary category, check our popular posts, or choose a related post below:100 Idioms About NumbersUse a Dash for Number RangesDealing With A Character's Internal Thoughts

La-Z-Boy Incorporated India and Philippines Subsidiaries Essay

La-Z-Boy Incorporated India and Philippines Subsidiaries - Essay Example The company’s economic outlook is expected to increase in FY2012. Globalization has made La-Z-Boy’s transition in India seamless. India’s sophisticated banking system attracts profitable organizations like La-Z-Boy towards India. La-Z-Boy has strengthened India’s economy by employing local workforce. La-Z-Boy’s business in India can be more beneficial with due assistance of the Association of Furniture Manufactures and Traders (AFMT). In order to escape risks while working in India, it is recommendable for La-Z-Boy to be well-aware of the various languages, business etiquettes, norms and religious values in India. Mumbai is the most suitable city for La-Z-Boy to establish business in India because of its cultural richness, population and good environment. USA and Philippines are trading partners and USA is a very strong financial provider of Philippines. Since Philippines resembles USA in culture, La-Z-Boy’s working style is consistent with t he indigenous culture of Philippines, though the organization may have to tackle the risk of investment in

Reading reflective paper Essay Example | Topics and Well Written Essays - 1750 words

Reading reflective paper - Essay Example I have examined several resources concluding very useful information about art the authors of which take up the main questions such as whether art is determined by the culture, its historical aspect and audience interpretation of works of art. I have observed some peculiarities of development of art while studying the materials about the museums of art, their remarkable uniformity and the origin of them. â€Å"The museum is an organizer of culture and, like all organizations, it has its quirks. Nationalism comes into play in the museums organization. However, it shows up in the subtle ways the museum celebrates national identity. Museums give a sense of historical continuity with moments of rupture. Such moments of rupture between periods are almost always defined as a reaction against what has preceded them.† (Diepeveen, Van Laar 10). It is important to mark out the problem of originality: â€Å"those who first do something are given pride of place. The emphasis on originality results in the inclusion of some kinds of works and the exclusion of others. Ideas of originality and progress devalue work that isn’t breaking new ground that is formally conservative.† (14). The history of art museums. The most complete picture of the art can be accessed in the museums which history is very informatively described in the work of Diepeveen and Van Laar: â€Å"The origins of the modern Western art museum date back to ancient Greece. In Greece the term â€Å"museion† meant a sacred place where under the inspirations of the Muses ceremonies and literary competitions took place. The great Museum of Alexandria, Egypt, was the earliest known use of the term as we recognize it today. The Museum of Alexandria created a comprehensive, encyclopedic collection of specimens and artifacts for classification, preservation and research. With the burning of the Museum of Alexandria, museums disappeared for a while from Western culture. The museum

The Healthcare Dilemma Essay Example | Topics and Well Written Essays - 250 words

The Healthcare Dilemma - Essay Example Later on, the Supreme Court stated that the Obama care had forced the state to register illegally for a Medicaid expansion together with the federal money that is set aside for it, in addition to threats of cutting off of Medicaid funds if they do not adhere to that. Many people who had embraced this act have been affected tremendously. For instance, some have been forced to deploy some of their workers in their companies, hence counting losses. This was a result of the cuts made to Medicaid reimbursement, and even some people are now left with dilemmas on what to do. It is usually painful and disturbing for an individual to incur losses on something that he/she did not expect, but coming into terms with it and accepting the situation the way it is is usually the surest way to find peace. Finally, I would like to advice all people affected by this act that they should try to view everything positively. This is because I am also affected and I have lost a lot, but I usually keep the fire burning bearing in mind that I still have a long life to

Leadership at Nestle

Leadership at Nestle Leadership: â€Å"Leadership is the art of getting someone else to do something you want done because he wants to do it.† (Dwight D. Eisenhower).One more definition of leadership is getting things done by others. Leadership is an important phenomenon in the dimension of managing people because leadership is directly concerned with the styles, tools and techniques for getting things done through the other people. (Bass, 1991) Leadership can be meant different for different people in different environments and perspectives. Leadership may be political, religious, community or organizational, (DePree, 1990) the common thing among all of them is that leaders are responsible to provide guideline to whom they are charged with the responsibility to lead. The concept of leadership is emerged from the organized efforts and mostly related to the presence of organized and disciplined action (Kellerman, 2004). So the leadership is all about the presence of some organization. Without an organization t here is no concept of leadership. One thing Organization is basically collection of individuals who are working together to achieve some common purpose or purposes. Interaction and socially construction is the base of today’s leadership. Leadership in organizations and appropriate leadership style for different types of organizations is a hot topic of discussion among researchers for a long time. As leader is responsible to use his management skills in a way that his followers achieve their destinations in an easy and smooth manner so the way a leader adopt for leading has really a great importance. (Bolden, 2005) Today almost everyone knows about nestle and uses the products made by nestle in daily life. Nestle is a Swiss based company, having the edge of being a multinational it’s the world’s largest and ranked as no. 1 food company of world with more than 447 factories located in 194 countries of world and having more than 333,000 employees around the globe (nestleusa, 2015). Having such a huge work force demands from the company that it should have some appropriate leadership values and structures to guide its managers in decision making and to deal with the problems related to diverse culture and increased diversity within organization. Rather than maintaining the formal authorities given by organization, it’s the responsibility of managers at Nestle to inspire the people and add value for company and add value for society at large. Such a motivation and commitment results in increasing the value for organization. Due to rapid change in external environment and severe competition which was unpredictable in past and requires the managers to develop some enhanced capabilities which can be described in following principles formulated by Nestle. Principles of Leadership at Nestle: Lead for winning: Credibility development through proper leadership style, achievement and coherent action. Based on the nature of situation and culture of a particular environment proper leadership styles are applied by managers in their different work units. Managers at Nestle think about a phenomena from different perspectives in a way which leads toward innovation. Employees are provided with the opportunity of taking risk and openness to new experiences which many times leads to the mistakes but they are tolerate able if the mistakes are becoming the source of learning and employees are commited to learn from them. Innovation needs experiments and not every experiment brings favourable results, but some can entirely change the way the work was done and managed. So all these experiments are possible when the management is ready to tolerate the results of failures, which is the case of Nestle (Nestle-family, 2015). Management of expectations and alignment of every action with the overall or corporate strategy of company is the key factor of success for company and the importance of both of them is recognized on every level by Nestle. Balanced lifestyle, good level of general and professional education, responsible behaviour are the key characteristics of managers at Nestle which when they lead by example shifts toward the employees on every level. All of such actions and demonstrations make it possible to lead for winning. Management for results: Maintaining exposure in the situations of intense pressure while in the same time maintaining the temperament and capacity of taking initiatives and risks is most of the times very difficult for managers. Effectively and efficiently managing between these both extremes is the difference between being just a manager and being a leader. Managers at Nestle are trained for managing them. Business units at local level, regional level, corporate and global level requires synergy. Which is the result of deep level of proactive cooperation among all of them. Leaders at Nestle are trained for creating synergy on all levels. Change is inevitable and but managing the consequences of change is the responsibility of a leader and the effective management results in managing the change in a way that produces favourable results for organization like Nestle. All the above leadership practices results in achieving business objectives in a way that the compliance is maintained with sustainable practices. Grow teams and Talent: Nestle ensures personal commitment of its employees toward their work and achieving their individual goals so that the overall goals of organization become able to meet which results in promoting the organizational success. Company develop the leaders of tomorrow by addressing them and allowing them to progress in the area which provides them the opportunity to expand their capabilities on individual and group levels. For developing the leaders of tomorrow company understands the extent to which the continuous learning and sharing of ideas in a free manner is important. Employees can never know about their exact performance and until they are provided with the honest and fair feedback from their managers which includes performance appraisal in a way that respect of employee will never be shaken on any step. Doing all these leadership practices, management at Nestle is always conscious abut maintain the exact balance of diversity and gender prevails in the organization. Competing and connecting externally: Continuously looking toward the ways to satisfy the consumers in most innovative way and attracting the new customers in a compelling way is also the part of leadership practices at Nestle. Nestle believes in an outside in perspective for customers and inside in for the employees of organization and seeks good business relations with all the stakeholders. Diversity: Diversity is an important debate in organizational circles for a long period of time. Some organizations try their best to increase diversity in their work settings while others pose their every action against it. So think that the diversity can enhance the productivity because of many different ideas from different thinking while other claim that due to diversity there are conflicts among employees which results in low productivity and wastage of time. Through empirical analysis Researchers declared that the diversity is beneficial for an organization if the differences among the employee are managed properly (Williams, 1998). Approaches for managing differences: There are two common approaches for managing differences in the work place. 1. Avoidance 2. Repression. Avoidance is the strategy mostly used by risk adverse management and Repression approach is used when management wants to discourage the disagreement. The factors which must be uppermost in selecting most appropriate approach for managing differences are avoidance or avoiding the difference, conflict, tolerance and appreciation. (Carole G. Parker, 2009) Conflict is the top level of the differences, it is sometimes also names as war. On the initial level the individuals become aware of the differences among them, such differences afterwards results in discomfort which afterwards results in annoyance, then irritation, then tension, then frustration, disagreement, anger, hostility step by step and finally results in conflict or war (Guillaume, 2014). Through the use of emotional intelligence one can select the most appropriate way or action to manage conflict. In case of avoidance there is an opportunity to learn more about the difference before taking an action. In tolerance the participants actively engaged in the situation of difference rather than remaining silent and just observing the phenomenon. In conflict there is direct judgement of others action and declaring them good or bad. Appreciation of differences results in a good level of personal development of individual and growth. (Triana, 2014) The individuals tend to speak with freedom and without any kind of fear. In selecting the most appropriate approach for managing differences the manager should consider the appropriate action or combination of factors among avoidance, conflict, appreciation and tolerance according to the nature of situation. Why is it necessary to maintain a well-balanced work environment? It is necessary to maintain a well-balanced work environment in the term of diversity because diversity offers the organizations to face its difficulties through new and innovative ways. There are lot of opportunities for organizations to avail from the differences among the employees. When two or more varied thinkers think on a phenomenon, they can consider it in a more creative way than they can think individually. So a well-balanced work environment results in creativity. (Choi, 2014) Innovation is a result of thinking in new ways. When many of the diverse employees work together to achieve some common objective. For everyone the phenomenon appears in a different angle and different perspectives and at last everyone proposes his own solution to the problem which results in innovation. When different employees work in a different style in the work environment their diverse experience results in learning for the other employees which are working in traditional manners. Beside the advantages of diversity many disadvantages are also associated with diversity such as communication barriers, thinking style differences, which many times results in non-productive conflict in organization (Australian Govt, 2014). It is necessary therefore that the work environment should be well balanced in term of diversity to get the advantages of it and for avoiding its disadvantages. Diversity at Nestle: Nestle is always an equal opportunity employer and always appreciates diversity in organization. The management is of the opinion that diverse employees are the reason behind such a tremendous success of organization. Nestle has the slogan that â€Å"Our differences make us stronger†. Company is of the opinion that the unique people with unique backgrounds bring their unique perspectives and experiences with them. In Nestle the voice of every individual from every background is not only heard but also appreciated. The goal of company is to attract the best workforce from diverse backgrounds and retain them. The company believes that these employees can create such products which are liked by the customers all over the world. Having the diverse workforce like Nestle has not only benefits the company but also the employees and the societies from which they belong to. Nestle has its own recruiting system which is called as â€Å"Symposium for Diverse Leaders of Tomorrow† through which the recruitment and selection of employees from different background is done. Furthermore Nestle also actively participates in different MBA recruiting programs including Consortium for Graduate Study in Management Orientation Program (CGSM OP). Through these selection programs the fresh graduates of universities are selected on merit basis without considering the backgrounds, races from whom they belong to. For encouraging the diversity in organization and let the employees share their knowledge experiences and best practices Nestle has promoted many ethnic groups such as â€Å"Nestlà © Black Employees Association (NBEA)†, Nestlà © Women’s Network (NWN) for promoting the exact gender balance in the organization. Further Nestlà © Hispanic Employees Association (NHEA) is also working for the promotion of interests of Hispanic employees in organization. The purpose of making all these associations and organizations is to gather the employees from diverse backgrounds on a platform where they can share their experiences about how to make the company a better place to work (NestleUSA, 2015). The company is of the opinion that the employees from diverse backgrounds are asset for the organization and these employees are in fact the source of competitive advantage for the company. References: Australian Govt. (2014). The benefits of workforce diversity. Retrieved 4 26, 2015, from http://www.apsc.gov.au/apsinduction/module-6/benefits Bass, B. M. (1991). From transactional to transformational leadership: Learning to share the vision. Organizational dynamics,, 18(3), 19-31. Bolden, R. (2005). What is leadership development: purpose and practice?. . University of Exeter, Centre for Leadership Studies. Carole G. Parker. (2009). THE EMOTIONAL CONNECTION OF DISTINGUISHING DIFFERENCES AND CONFLICT. In Understanding and Managing Diversity (5th ed., pp. 41-45). Pearson. Choi, S. . (2014). Organizational Fairness and Diversity Management in Public Organizations Does Fairness Matter in Managing Diversity?. . Review of Public Personnel Administration,, 307-331. DePree, M. (1990). What is leadership? Planning Review,, 18(4), 14-41. Guillaume, Y. R. (2014). Managing diversity in organizations: An integrative model and agenda for future research. European journal of work and organizational psychology,, 23(5), 783-802. Kellerman, B. (2004). Thinking about leadership. Warts and all. Harvard Business Review,, 82(1), 40-45. Nestle-family. (2015, 6 22). Nestle-family. Retrieved from Nestle family.com: http://www.nestle-family.com/assets/downloads/The-Nestle-Management-and-Leadership-Principles.pdf nestleusa. (2015, 6 20). Retrieved from nestleusa.com: http://www.nestleusa.com/about-us NestleUSA. (2015, 4 20). Diversity. Retrieved from .nestleusa.com: http://careers.nestleusa.com/diversity Triana, M. C. (2014, January 5). Organizational Diversity Efforts and Employee Discrimination Claims: Organizational Motives Matter. Academy of Management Proceedings, p. 10784. Williams, K. Y. (1998). Demography and diversity in organizations: A review of 40 years of research. Research in organizational behavior, , 77-140.